What we collect, why, who sees it, and how to get it deleted.
Effective: May 2, 2026 · Last updated: October 7, 2026
Plain-language summary. We collect what's needed to ship your order, follow up on it, and run the business. We don't sell your data. We use a small number of vendors (payment processors, email, hosting, and an AI provider for the optional Ask goodtides chat) — they only see what they need to do their job. If you use the Companion app and turn on cloud sync, we use that tracking data to run the app for you and to understand how the app is used, and we never use it for ads or sell it. If you're signed in, we also note when you open the app (the last time, and which days in the 60 days up to then). If you use Ask goodtides, your questions go to Anthropic, our AI provider, to be answered, exactly as you type them, along with a summary of your protocols and vials only if you turn on Use my protocol. We don't keep them, and the app never attaches your saved lab results. You can ask us to delete your data anytime by emailing us.
"goodtides" is a brand operated by Goodtides, LLC, a New York limited liability company. Privacy questions: hello@goodtides.shop.
| Category | Examples | When we collect it |
|---|---|---|
| Identity | Name, email, phone, date of birth | At checkout (required to ship and verify 21+) |
| Shipping | Mailing address | At checkout |
| Order history | What you bought, how much, when, status | When you place an order |
| Payment metadata | Payment method (Stripe card or Venmo), transaction ID, last 4 of card if applicable | At checkout — full card numbers are never stored on our servers |
| Communications | Emails you send us, customer service exchanges | When you contact us |
| Site usage | Pages visited, browser type, approximate location (city-level) | Automatically when you browse — used to fix bugs and improve the site |
| Disclaimer acceptances | Which checkboxes you accepted at checkout, when | At checkout — kept for legal audit purposes |
| Companion app data | If you use the Companion app (app.goodtides.shop): the protocols, doses, vials, supplies on hand and optional weight you enter to track your own regimen | When you enter it in the app — kept on your device, and backed up to our servers only if you turn on cloud sync |
| Companion app activity | If you're signed in: the date and time you last opened the Companion app and which days you opened it in the 60 days up to then (not what you did in it). Signed in or not: anonymous counts of app opens (at most once a day, week and month per device) and of which parts of the app are used, with no identifiers attached | Automatically when you open the app. The signed-in record expires about 60 days after your last open and is deleted with your cloud data; the anonymous counts can't identify anyone |
| Ask goodtides (AI chat) | The questions you type and the chat's recent messages; and, only if you turn on Use my protocol, a summary of your protocols and vials (protocol names, doses and schedules, how long you've been on each, vial strengths and mixing, doses left, and how many doses you took or skipped in the last 14 days). The app never attaches your saved lab results, health history, notes, pets, or email, but anything you type into a message (including a lab value or other health detail) is sent as written. | When you send a message (signed-in only) — passed to our AI provider to answer it and not stored by us. The conversation is saved only on your device. |
The storefront (goodtides.shop) does not collect clinical medical records. When peptides go live and you complete a physician evaluation through our telehealth partner, that information is collected directly by them under HIPAA — not by goodtides.shop. See their privacy policy for details when you start that flow.
The optional Companion app is different: it lets you record health-related information about your own regimen — including peptide protocols, dose logs, body weight, and bloodwork / lab values if you choose to enter them. We treat that as sensitive health data; how it's stored and used is described in "The Companion app" just below.
The optional Companion app (app.goodtides.shop) lets you track your own regimen — your protocols, dose logs, the vials and supplies you have on hand, and (only if you choose) your body weight and bloodwork / lab values. By default everything stays on your device. If you turn on cloud sync, a copy is saved to our servers so you can back it up and use it across your devices. We treat your weight and bloodwork as sensitive health data.
Your bloodwork is reviewed entirely on your device. When the app flags out-of-range markers or suggests peptides based on your labs, that happens locally inside the app — your saved lab values are not sent to any third-party or AI service for analysis, and the Ask goodtides chat never attaches them. If you type a lab value into an Ask goodtides message yourself, that message is sent to our AI provider as written.
Because synced data sits on our servers, we can access it. We use it to run the app for you, to see how people use the app (we can look at an individual account's activity, such as when it last logged a dose or opened the app), and as aggregated, de-identified insight to improve the product and to plan our inventory (for example: how commonly a peptide is used, typical doses, or how much bacteriostatic water people add when mixing). We do not build advertising profiles from it, we do not sell it, and we never publish or share anything that identifies you. If we add features that act on your individual data — such as reminding you when you're about to run low so you can reorder — those are opt-in, and you can turn them off. You can export your synced data from within the app, and you can ask us to delete it anytime by emailing us — we'll erase it from our servers.
When you open the app. If you're signed in, the app tells our server each time you open it (or come back to it after half an hour or more away). We keep, linked to your account, the date and time you last opened it and which days you opened it in the 60 days up to then — not what you did in the app. We use it, with your dose log, to understand how many people are actively using the app, for example how many open it without logging a dose. It is never used for ads and never sold. It expires on its own about 60 days after you last open the app, and deleting your cloud data or your account deletes it sooner. Separately, every copy of the app, signed in or not, sends anonymous counts (that a device opened the app today, this week or this month, and which parts of the app were used) with no identifiers attached, so they can't identify you.
Pets. If you add a pet to the Companion app, we store its profile (name, species, breed, birth date, weights, an optional photo and your vet's details) and the doses you record for it, exactly as we store your own data: on your device, and on our servers only if cloud sync is on. A pet's photo is stored privately with your account, never at a public link. We never use pet data for marketing, advertising or merchandising, including the inventory planning described above, and it is deleted along with your account.
Ask goodtides is an optional chat inside the Companion app that answers questions about peptides, mixing and storage, what a bloodwork marker means in general, and how to use the app. It is available only when you are signed in, and only after you agree to the notice shown before your first message. Answers are generated by Claude, an AI model made by Anthropic, PBC, using goodtides' own catalog as its reference.
What we send. Each time you send a message, our server sends Anthropic your question and the chat's recent messages. If — and only if — you turn on Use my protocol, we also send a summary of your active protocols and their vials (the one you're using and the last one you finished): protocol names, peptides, doses and schedules, how long you've been on each, vial strengths and mixing, doses left, and how many doses you took or skipped in the last 14 days. The app never attaches your saved lab results, health history or intake answers, notes, injection sites, pet data, or your email address. Anything you type into a message — including a lab value, a medication, or whether you are pregnant — is sent as written, so please don't include details you don't want shared.
What we keep. We don't store your messages or the AI's answers on our servers, and we don't log their content. The conversation is saved only on your device and is not part of cloud sync; "New chat" clears it, and so does signing out. On a phone, deleting the app also removes it; in a web browser, clearing the site data for app.goodtides.shop does. To enforce a daily message limit we keep short-lived counters tied to your account (deleted automatically within two days of your last message) and an anonymous daily total.
What Anthropic does. Anthropic processes your messages on our behalf to produce answers. Under its commercial terms it does not use them to train its models. It keeps them only for a limited time: under its published policy, it deletes them within 30 days by default, but messages flagged under its usage policy can be kept longer, and it may keep data longer where the law requires.
You can turn Use my protocol off at any time from the chat's menu, clear the conversation with "New chat", or simply stop using Ask goodtides. AI answers can be wrong and are not medical advice — see our Terms.
We share data only with vendors who help us run the business. They only see what they need to do their job:
We will share data with law enforcement only when legally required (subpoena, court order). We will never sell your data to third parties or share it for marketing purposes outside goodtides.
If we send you marketing emails (product launches, sales, new drops), we'll only do so because you bought from us or signed up for our list. Every marketing email has an unsubscribe link. Transactional emails (order confirmations, shipping) cannot be unsubscribed from while you have an active order — that's how we communicate with you.
We use only essential cookies for cart functionality and admin login. We do not use Google Analytics, Facebook Pixel, or any third-party tracking that builds advertising profiles. If we add privacy-respecting analytics later (e.g. Plausible, Fathom), we'll update this section.
You can:
California residents have additional rights under CCPA. New York residents have rights under SHIELD. EU residents (if any) have rights under GDPR. Email us and we'll handle it under whichever framework applies to you.
goodtides.shop, the Companion app and Ask goodtides are intended exclusively for adults 21 and older. We do not knowingly collect data from anyone under 21. If you believe a minor has submitted information to us, email hello@goodtides.shop and we will delete it immediately.
We use industry-standard security: HTTPS for all site traffic, encrypted database storage at our hosting provider, signed magic-link tokens for customer order lookup. We do not store full credit card numbers on our servers — payment processors handle that. Despite this, no system is 100% secure; if there's ever a breach affecting your data we'll notify you within 72 hours of discovery as required by NY SHIELD.
Order data is retained for 7 years for tax and legal purposes. Marketing email lists are retained until you unsubscribe. Site usage logs are retained for 90 days. Ask goodtides messages are not stored on our servers; the chat's daily-limit counters expire within two days of your last message, and our AI provider keeps messages only for the limited period its terms allow. The record of when you opened the Companion app expires about 60 days after you last open it and is deleted with your cloud data or account; anonymous usage counts contain no personal data and are kept for about 13 months. Anything else is deleted on request or when no longer needed for the original purpose.
goodtides operates from the United States. If you're outside the US, your data is transferred to and processed in the US. Our AI provider may process Ask goodtides messages in the United States or other countries. By using the site you consent to these transfers.
If we make material changes to how we handle your data, we'll tell you in the Companion app before the change applies to you and update the "Last updated" date on this page. Where a change involves sharing health-related information in a new way — such as a new AI feature — we will ask for your permission in the app before it applies to you, rather than relying on your continued use.
Privacy questions or requests: hello@goodtides.shop. We aim to respond within 5 business days.